Setting Goals in the Auto Repair Business

Setting Goals in the Auto Repair Business

Setting Goals in the Auto Repair Business One of the best pieces of advice that I was given from a trainer is to set goals for myself and my businesses. If I didn’t set goals, then I would never reach ANY destination, let alone the one that I thought would be...
All is Fair in Love, War, Business, and Google AdWords

All is Fair in Love, War, Business, and Google AdWords

All is Fair in Love, War, Business, and Google AdWords I just wrote a blog about how competition is healthy, and I still stand by that. Competition makes us stronger. In the Bible, Proverbs 27:17 sums it up perfectly: “Iron sharpens iron, and one man sharpens...
Friendly Competition: Why you should know other shop owners

Friendly Competition: Why you should know other shop owners

Friendly Competition: Why you should know other shop owners Competition is a good thing, yet it’s something that we tend to look at negatively. Why? A lot of times it’s because we aren’t doing as well as we want to, so we blame our competition for...
Show AND Tell – using visuals to educate customers

Show AND Tell – using visuals to educate customers

Show AND Tell – using visuals to educate customers I do my best to stay agnostic when it comes to what kind of technology a shop should use. I don’t want to promote something that works for one shop but doesn’t work for another. I don’t even...
Touch + Technology = Trust

Touch + Technology = Trust

Touch + Technology = Trust The following quote was given to me by a friend named Mark who owns multiple shops: “The challenge is to blend the technology in the front room with the touch so that you can create the trust to differentiate your company from your...